MANI
Revenue growth with targeted SEA
6× RETURN ON AD SPEND
+240% REVENUE GROWTH VIA SEA
Case Study: Keychain
Successful SEO Strategy for Keychain
How Keychain gained more organic visibility and traffic with a targeted SEO strategy.
Initial Situation
The Challenge
Keychain, the world's leading platform for CPG manufacturers, launched with a brand-new domain and zero established authority. The challenge: achieve fast, sustainable organic visibility in a highly competitive market with thousands of specific niches.
New Domain With No Authority
As a platform launch with no SEO history, both topical authority and backlinks were missing — the classic challenge for building sustainable search visibility.
Complex Keyword Landscape
Thousands of highly specific manufacturing niches required geo-targeted and product-focused landing pages as the foundation for organic growth.
The Methodology
Strategic Architecture
01
Content Strategy & Development
200+ landing pages for high-, mid- and long-tail keywords plus a knowledge base with 'How-To' and 'Definition' pages.
02
Topical Authority
Optimisation for industry terms and improvement of backlink quality through content outreach.
03
Technical SEO & Local Optimisation
HTML sitemap with 100+ pages and integration of 'Near Me' queries for regional visibility.
04
Performance Tracking
Tracking via Ahrefs, SEMrush and Google Search Console for continuous strategy adjustment.
Performance Data Measurable ROI.
Measurable ROI.
Engineered Growth.
+245% INCREASE IN CLICKS
+158% MORE ORGANIC TRAFFIC
THE PROOF OF OUR SUCCESS.
We go beyond traditional online marketing, focusing on transparency, tailored results, and unparalleled service.
ZÜRICH CONNECT
Double visibility & conquer featured snippets
+200% NON-BRANDED TRAFFIC GROWTH
15+ FEATURED SNIPPETS WON
RED BULL GERMANY
Digital leadership in wakeboard category
Top WAKEBOARD CATEGORY GERMANY
#1 RANKING FOR CORE KEYWORDS
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