MANI
Revenue growth with targeted SEA
6× RETURN ON AD SPEND
+240% REVENUE GROWTH VIA SEA
Case Study: L'Oréal
SEO Success for L'Oréal: +313% More Visibility
How L'Oréal grew organic reach by 313% with strategic content SEO optimisation.
Initial Situation
The Challenge
L'Oréal Switzerland / DACH faced the challenge of growing organic visibility for a complex brand portfolio across multiple languages and regions simultaneously. Faulty hreflang implementations prevented optimal regional targeting.
Multilingual hreflang Issues
Faulty language and regional targeting prevented optimal visibility across the DACH region for the entire brand portfolio.
Content Gap Across Portfolio
Missing high-quality content for over 57,500 relevant keywords left enormous organic potential in Switzerland untapped.
The Methodology
Strategic Architecture
01
Content Strategy
Ultra Quality Content (UQC) for 57,500+ keywords in the top 3, including translation of 111,000 words.
02
Technical Optimisations
Resolution of complex hreflang issues and execution of multiple migrations with QA and redirect mapping.
03
Landing Page Optimisation
Development and optimisation of key landing pages using LPFA for improved conversion rates.
04
Rich Snippet Integration
Implementation of rich snippets to increase organic visibility.
Performance Data Measurable ROI.
Measurable ROI.
Engineered Growth.
+313% TRAFFIC GROWTH IN SWITZERLAND
57.500+ MONTHLY ORGANIC VISITORS
THE PROOF OF OUR SUCCESS.
We go beyond traditional online marketing, focusing on transparency, tailored results, and unparalleled service.
ZÜRICH CONNECT
Double visibility & conquer featured snippets
+200% NON-BRANDED TRAFFIC GROWTH
15+ FEATURED SNIPPETS WON
RED BULL GERMANY
Digital leadership in wakeboard category
Top WAKEBOARD CATEGORY GERMANY
#1 RANKING FOR CORE KEYWORDS
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