MANI
Revenue growth with targeted SEA
6× RETURN ON AD SPEND
+240% REVENUE GROWTH VIA SEA
Case Study: Puma
Subdomain Optimization for Puma
How Puma improved international organic visibility through structured subdomain SEO.
Initial Situation
The Challenge
Puma's subdomain structure was hindering international visibility. Multiple subdomains without consistent technical optimisation created indexing conflicts and diluted ranking signals across global markets.
Fragmented Subdomain Architecture
Multiple subdomains without unified technical optimisation created indexing conflicts and distributed ranking signals inefficiently across markets.
International Targeting Gaps
No coherent strategy for deploying optimised content across international target markets, limiting organic reach globally.
The Methodology
Strategic Architecture
01
Technical Analysis & Optimisation
Improvement of domain structure and bug fixing for better indexability of subdomains.
02
Keyword Strategy
Optimisation of content at subdomain level to precisely cover specific search queries.
03
Content Internationalisation
Strategic rollout of optimised content for international target markets to maximise global visibility.
Performance Data Measurable ROI.
Measurable ROI.
Engineered Growth.
↑ INTERNATIONAL SEO VISIBILITY
Global SUBDOMAIN ARCHITECTURE OPTIMIZED
THE PROOF OF OUR SUCCESS.
We go beyond traditional online marketing, focusing on transparency, tailored results, and unparalleled service.
ZÜRICH CONNECT
Double visibility & conquer featured snippets
+200% NON-BRANDED TRAFFIC GROWTH
15+ FEATURED SNIPPETS WON
RED BULL GERMANY
Digital leadership in wakeboard category
Top WAKEBOARD CATEGORY GERMANY
#1 RANKING FOR CORE KEYWORDS
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