International SEO Expansion for Airbnb

International SEO Strategy for Airbnb Improove developed and implemented an effective international SEO strategy to strengthen Airbnb’s digital presence in Europe and position the company against local competitors. Key actions included: Key actions included: Länder-Domain-Rollouts Launching localized domains for international markets to avoid cannibalization by the US-focused main domain. Optimized Keyword Strategy Conducting localized keyword […]