Revolutionary Growth for La Sportiva

Discover how our targeted SEO measures increased La Sportiva's organic visibility by 130% and boosted organic revenue by an impressive 400%. A clear demonstration of how powerful SEO strategies can significantly impact performance in the outdoor and sports sector.

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SEO strategy for La Sportiva

Improove developed and implemented a comprehensive SEO strategy for La Sportiva to significantly improve the company’s digital visibility and performance.

The measures included

1. Content Strategy​

Creation and optimization of high-quality content based on the company's own Ultra Quality Content protocol, which is based on the official Google guidelines.

2. Landing Page Optimization

Detailed analysis and improvement of key landing pages to maximize user experience and conversion rate.

3. Rich-Snippet-Integration

Increasing visibility in search engine results through targeted implementation of rich snippets.

4. Technical optimizations

Fixing technical SEO errors and optimizing website architecture to ensure better indexability by search engines.

Results in the first year

The implementation of the strategy led to the following measurable successes at La Sportiva:

+130 %

organic visibility

+172 %

organic sessions

+400 %

organic sales

Conclusion

By combining data-driven SEO approaches, content optimization and technical excellence, Improove has helped La Sportiva sustainably strengthen its digital presence and significantly increase sales.